Sonepar Romania centralises transport reporting and cost control with Deliwell
- 12%
- 18%
Sonepar Romania
part of Sonepar Group
Looking to centralise transport operations, improve cost control, and gain reliable logistics reporting across your organisation?
Introduction
Sonepar Romania is part of the Sonepar Group, one of the world’s largest B2B distributors of electrical materials and solutions.
In Romania, Sonepar operates a nationwide logistics network with 15 locations, serving customers with tight delivery expectations and margin-sensitive operations. To sustain growth and protect profitability, the company needed better control over transport costs, route organisation, and reporting accuracy.
Executive Summary
Sonepar Romania manages high daily transport volumes across multiple branches, carriers, and delivery types. Before Deliwell, transport operations relied on Excel, email, phone calls, and WhatsApp, resulting in fragmented data, limited traceability, and heavy manual effort in logistics and finance.
By implementing Deliwell, Sonepar consolidated transport planning, execution, compliance, invoicing, and reporting into a single platform. The logistics team gained real-time visibility across routes, partners, products, and invoices, improved route consolidation, reduced outsourced transport costs, and eliminated missing invoices through integrated e-invoicing. Transport performance and costs are now measured consistently across branches, enabling data-driven decisions and scalable logistics management.
The Challenge
Before Deliwell, transport management was largely manual and decentralised.
- Transport requests, quotes, and confirmations were handled through Excel, email, phone calls, and WhatsApp.
- There was no single source of truth for transport orders or shipment status.
- Logistics teams spent significant time following up with carriers and clarifying accepted offers.
- Transport documents and invoices were audited manually, often requiring searches across emails and folders.
- Transport costs were not fully centralised across branches, distorting margin visibility.
- KPIs such as transport cost as a percentage of goods value could not be reliably calculated.
- UIT compliance required individual ANAF tokens, increasing administrative effort and confidentiality risks.
As volumes grew, this setup limited Sonepar Romania’s ability to control costs, measure performance, and scale operations efficiently.
The Solution
Sonepar Romania implemented Deliwell as a central Transport Management System, replacing fragmented workflows with a single operational and reporting platform.
Key elements of the solution included:
- Structured, collaborative workflows connecting branches, logistics, and procurement in one system, replacing email and phone-based coordination.
- Centralised cost allocation across multiple cost and revenue centres, enabling accurate branch-level margin analysis.
- Advanced reporting across offers, orders, shipments, routes, products, and customs codes, supporting KPI-driven management.
- Secure UIT compliance, allowing multiple buyers to issue UIT codes via digital signatures while logistics retained full oversight, without individual ANAF tokens.
- Integrated ANAF and e-invoicing, linking transport execution directly to invoices and eliminating missing documents.
- CO₂ and distance-based reporting, creating a foundation for sustainability and future regulatory requirements.
As one logistics manager described it:
“You have everything included there: offer, order, invoice, route, packaging.”
The Implementation
Deliwell was onboarded quickly and without disrupting daily operations. Transport workflows were migrated from Excel into the platform, product nomenclature and tariffs were imported, and dashboards and KPIs were configured to match Sonepar’s operational and management needs.
Adoption across teams was fast, supported by a flexible onboarding approach and a user-friendly interface. Multiple logistics functions were consolidated into a single system, creating a stable foundation for standardised transport operations and reliable reporting.
Results:
- Lower transport costs - Structuredtransport procurement, target pricing, and transparent offer comparison led toreduced outsourced transport spending and tighter cost control.
- Improved route organisation and optimisation- Centralised planning across branches enabled better consolidation,improved truck utilisation, and a more efficient balance between deliveryperformance and cost.
- Full invoice traceability- All transportinvoices and documents are now linked directly to transport orders. Manualreconciliation was eliminated, audits became simpler, and missing invoices wereremoved through e-invoice integration.
- Better decisions and scalability- Withclean, centralised data, Sonepar can analyse transport efficiency by branch,route, client, or period. Decisions around outsourcing, capacity planning, andprofitability are now data-driven rather than reactive.
"The platform optimises resource management and provides everything needed for transport reporting."
"The platform optimises resource management and provides everything needed for transport reporting."
FAQ
How long does implementation take?
Deliwell is designed for fast deployment — not a 12-month implementation project:
- Standard setup (no ERP integration) — live in 1–2 weeks, including carrier onboarding and team training
- With ERP integration (SAP, Oracle, Microsoft Dynamics) — live in 4–6 weeks, including integration scoping, configuration, and parallel run
We assign a dedicated project manager to your implementation from day one through go-live. No surprises, no scope creep.
We are a group of companies — can we manage several entities or sites in the same account?
Yes. Deliwell is built for multi-entity and multi-site operations. A parent company and its subsidiaries, operating companies within a transport group, or a shared services centre managing logistics for multiple business units can all operate on the same Deliwell instance — with controlled separation of data, users, and reporting.
- Each entity has its own transport orders, documents, carriers, and KPI dashboards
- Group-level administrators see across all entities; site-level users see only their own data
- New entities are added to an existing account — no separate implementation required
What is Deliwell's uptime commitment?
Deliwell targets a 99.9% monthly uptime SLA for the core platform. AWS infrastructure provides geographic redundancy, and our platform status is monitored continuously. In the event of an incident, we communicate proactively through our status page and direct notification channels.
Enterprise clients receive enhanced SLA terms including defined RTO/RPO commitments. Planned maintenance windows are communicated at least 48 hours in advance and scheduled outside peak operational hours.
Can we pilot Deliwell before committing to a full rollout?
Yes. We offer a structured 3-week Proof of Concept (POC) — Deliwell runs live on a defined scope of your operations (a specific route cluster, carrier group, or business unit), and we measure the results against your current baseline.
The POC produces concrete, comparable numbers: time saved per transport, compliance rate before and after, document error rate, and cost delta. You make the full rollout decision based on data — not promises.
No long-term commitment required to start a POC. If the numbers don't justify a rollout, we say so. If they do — which is the typical outcome — we move directly into full implementation.
Who else is using Deliwell?
Deliwell is trusted by +100 logistics and supply chain teams at enterprise companies across Romania and Europe:
- Sonepar — electrical distribution
- Hamilton — manufacturing logistics
- Frigoglass — commercial cooling equipment industry
- DS Smith — packaging and supply chain
- Stihl — power tools distribution
- Inteva Products
We are happy to provide reference contacts from our client base for serious evaluations.